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UID:53@ifmaatlanta.org
DTSTART;TZID=America/New_York:20131120T113000
DTEND;TZID=America/New_York:20131120T133000
DTSTAMP:20131120T002734Z
URL:https://www.ifmaatlanta.org/events/the-innovative-imperative1/
SUMMARY:The Innovation Imperative
DESCRIPTION:The Innovation Imperative – Stephen Swicegood 2013 (BIO)\n\n
 Why Workplace Strategy and Design are More Important than Ever\n\n Thomas
  Friedman’s new book That Used to be Us: How America Lost its Way in the
  World We Invented describes the challenges businesses face today:\n\n	A h
 yper-connected\, interdependent world that connects\, competes and collabo
 rates across borders\; everything is speeding up\n	Average is over\; the m
 iddle-skill/high-wage jobs are gone overseas\; in this new world\, work wi
 ll consist of service jobs that have to be local\, like hair dressing and 
 auto repair\, or creative\, non-routine work\n	Startups know how to start\
 , but not how to scale\; legacy companies know how to scale\, but not how 
 to start\n\nFor many large companies that IFMA members are involved in\, t
 he focus has turned from ‘footprint and finance’ to creating innovativ
 e brand and customer experiences.  These companies are discovering that t
 heir old ways of thinking about people and workplace and real estate aren
 ’t aligned with the new emphasis on innovation.\n\nTo do their jobs more
  effectively\, IFMA members need to understand the innovation imperative\,
  particularly the ways that facilities can drive innovation\, through:\n\n
 	Engagement – to be innovative\, people need to be engaged\; the work en
 vironment plays a big role in driving employee engagement\n	Well-being –
  to be engaged\, people have to feel well\; the work environment is increa
 singly known to be a major factor in employee well-being\n	Purpose – the
  spark of innovation comes to life when employees believe that what they
 ’re doing has a purpose beyond just making money.  The workplace can be
  a powerful medium to express a company’s purpose.\n\nCore Competencies:
   Real Estate/Human and Environmental Factors/Planning and Project Manage
 ment\n\nRE: Cherokee TCC\n\nMen are not required to wear a jacket\, but a 
 tucked collared shirt\, turtleneck or mock turtleneck\, and closed toe sho
 es. Women are permitted to wear casual attire which includes pants\, dress
 es\, skirts\, blouses\, sweaters\, or collared shirts. Men and women are a
 llowed to wear neat jeans\, defined as jeans being free of holes or frayed
  ends\, and Bermuda type shorts. Flip-flop type shoes are not allowed.\n\n
 Free Valet Parking – No tipping – cell phones off\, please
CATEGORIES:Monthly Meeting
LOCATION:Cherokee Town Club\, 155 West Paces Ferry Rd\, NW\, Atlanta\, GA\,
  30305\, United States
GEO:33.845869;-84.389992
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=155 West Paces Ferry Rd\, N
 W\, Atlanta\, GA\, 30305\, United States;X-APPLE-RADIUS=100;X-TITLE=Cherok
 ee Town Club:geo:33.845869,-84.389992
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